Jeep 1977 Touch Up Paint

1977 Jeep Touch Up Paint (19 OEM Colors)

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For small chips & scratches

Customized Color Paint Pen

Repair tiny chips and scratches with precision. Perfect for small nicks from rocks or door dings, the fine tip applicator makes it easy for beginners to achieve a clean, factory-quality finish.

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For Medium-sized Chips & Scratches

Customized Color Paint Bottle

Tackle medium-sized scratches and chips with our Customized Color Paint Bottle. The built-in applicator brush provides smooth, controlled coverage, while the included basecoat delivers a perfect factory match in your custom paint color.

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For larger areas & panel resprays

Customized Color Spray Can

Cover larger areas with a smooth, professional finish using ourcustomized color Spray Can. Designed for hoods, fenders, and larger scratches, this product provides consistent spray coverage and factory-matched color accuracy.

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For large repairs & total resprays

Customized Color Professional Size Paint

When your repair job calls for more than a touch-up, step up to our professional-size automotive paints. Available in Pint, Quart, or Gallon sizes, these paints are ready-to-spray using an airless spray gun.

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For small chips & scratches

Customized Color Tricoat Paint Pens

Repair tiny chips and scratches with precision. Perfect for small nicks from rocks or door dings, the fine tip applicator makes it easy for beginners to achieve a clean, factory-quality finish. Each order includes a basecoat and a midcoat pen.

Shop Now

For Medium-sized Chips & Scratches

Customized Color Tricoat Paint Bottles

Tackle medium-sized scratches and chips with our Customized Color Paint Bottles. The built-in applicator brush provides smooth, controlled coverage, while the basecoat & midcoat deliver a perfect factory match in your custom paint color.

Shop Now

For larger areas & panel resprays

Customized Color Tricoat Spray Cans

Cover larger areas with a smooth, professional finish using our customized color basecoat & midcoat Spray Cans. Designed for hoods, fenders, and larger scratches, this product provides consistent spray coverage and factory-matched color accuracy.

Shop Now

For large repairs & total resprays

Customized Color Tricoat Professional Size Paint

When your repair job calls for more than a touch-up, step up to our professional-size automotive paints. Available in Pint, Quart, or Gallon sizes, these paints are ready-to-spray using an airless spray gun. Each order includes a basecoat & a midcoat paint.

Shop Now
Where to find Jeep color code

Find Your 1977 Jeep Paint Code

Jeep codes are difficult to find. In the good old days, they hid them on top of the radiator support, under engine grease and oil. Later models put them on the drivers door jamb. Typical format: BS/GBS; only BS is the color code (also QBS, PBS, TBS, etc.). The first letter is a "Year Code". BS corresponds to Deep Water Blue Pearl Clearcoat; the G in GBS is not part of the color code. Lately, Jeep lists just BS.

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1977 Jeep Background Info

The 1977 Jeep Vibe

Welcome to 1977-the year AMC decided to see exactly how many shades of "outdoorsy" they could squeeze into a dealership lot. Whether you were rocking a Cherokee Chief, a Wagoneer with more wood grain than a lumber yard, or the iconic CJ-7, you weren't just driving a vehicle; you were driving a mood. With 19 colors in our database for this year, it's clear Jeep was having a mid-life crisis and took it out on the spray booth. They gave us everything from the retina-searing Lime Green and Sun Orange to the "I'm one with the dirt" earth tones like Mocha Brown Metallic and Oak Leaf Brown. It was a time when your Jeep could either blend into a forest or be seen from low Earth orbit.

Paint Health Check

Back in '77, we were living in the Single Stage Era. This means there was no clear coat "shield" protecting your pigment; the color and the protection were mixed together in one thick, honest layer of acrylic enamel. The legend of these Jeeps is that they're bulletproof, but the paint health is a different story. If your Jeep has spent forty-plus years sitting out in the elements, you aren't looking at shine anymore-you're looking at "The Chalky Fade." This is heavy oxidation, where the sun literally cooks the oils out of the paint, leaving a dry, powdery film on the surface. If that Firecracker Red looks more like a pink chalkboard, you've got a classic case of pigment starvation.

Restoration Tip

The beauty of single-stage paint like 1977's Golden Ginger Metallic or Tawny Orange is that the color goes deep. Unlike modern "thin" paints that peel like a bad sunburn, you can actually shave off the dead top layer to find the glory underneath. My advice? Grab a high-quality rubbing compound and a buffer. You're essentially exfoliating the car. Work slowly to peel back the oxidation until the original pigment wakes up. But here's the salty truth: once you bring it back, it needs wax or it dies. Without a clear coat to hide behind, that raw paint is naked. If you don't seal it with a heavy coat of carnauba wax immediately, the sun will start eating it again by next Tuesday.

Jeep Models Released in 1977

What kind of Jeep are you repairing? We'll help you find the right color.

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We're always expanding our catalog! If you can't find your vehicle, please let us know and we'll do our best to find the color you need.